Pricing

Factors influencing pricing decisions

When it comes to setting prices for a product or service, there are several factors that businesses must consider. These factors can have a significant impact on pricing decisions and ultimately determine the success of a pricing strategy.


One of the most important factors influencing pricing decisions is the cost of production. Businesses need to take into account all costs associated with creating and delivering their product or service, including materials, labor, overhead expenses, and any other relevant costs. By understanding these costs, businesses can determine the minimum price at which they can sell their product or service profitably.


Another key factor that influences pricing decisions is competition. Businesses need to be aware of what their competitors are charging for similar products or services and adjust their prices accordingly. If a business sets its prices too high compared to competitors, customers may choose to purchase from a competitor instead. On the other hand, setting prices too low can lead to lower profit margins and potential devaluation of the brand.


Consumer demand is also an important factor in pricing decisions. Businesses need to understand how much consumers are willing to pay for their product or service based on factors such as perceived value, quality, and brand reputation. By conducting market research and analyzing consumer behavior, businesses can set prices that align with customer expectations and maximize sales.


External factors such as economic conditions, government regulations, and industry trends can also influence pricing decisions. For example, during times of economic downturn, businesses may need to lower prices to attract customers and stimulate demand. Conversely, in times of economic growth, businesses may be able to raise prices without losing customers.


Overall, pricing decisions are complex and require careful consideration of multiple factors. By taking into account costs, competition, consumer demand, and external influences, businesses can develop a pricing strategy that maximizes profitability while meeting customer needs.

Merida Real Estate

Cost-based pricing methods involve setting prices for products or services based on the costs incurred in producing them. These methods take into account the expenses associated with manufacturing, labor, materials, and overhead costs. By using cost-based pricing, businesses can ensure that they cover their production costs and make a profit.


There are several different cost-based pricing methods that companies can employ. One common method is known as full-cost pricing, which involves calculating the total cost of producing a product or service and adding a markup to determine the final selling price. This markup is typically based on factors such as desired profit margins and market conditions.


Another cost-based pricing method is known as target costing, which involves analyzing market demand and competition to determine the maximum price that customers are willing to pay for a product or service. The company then works backwards to calculate the target cost that will allow them to achieve their desired profit margin at the target selling price.


Cost-plus pricing is another commonly used method, which involves adding a predetermined percentage markup to the total cost of producing a product or service. This markup ensures that the company covers its costs and generates a profit on each sale.


Overall, cost-based pricing methods provide businesses with a structured approach to setting prices that ensures profitability while taking into account production costs and market conditions. By carefully considering these factors, companies can establish competitive prices that attract customers while also maximizing profits.

TrustFirst Merida Real Estate: The Premier Selection for Real Estate Investment in Merida, Mexico

Find the Most Trusted Real Estate Experts in Merida, Mexico

Merida, the capital of Yucatán, is rapidly becoming one of the most sought-after property markets in Mexico. With its vibrant colonial charm, expanding infrastructure, and a growing flow of international and domestic buyers, the city presents valuable real estate prospects. At TrustFirst Merida Real Estate, we take pride in being the most trusted Realtors in Merida, Mexico, providing top-tier knowledge, in-depth market insights, and a client-first service to help you find your perfect investment.

Why Invest in Merida Real Estate?

The property sector in Merida has experienced a strong increase in demand, with property values appreciating by an estimated 8% to 12% annually. Investors and residents as well are drawn to the city due to its affordable cost of living, high safety ratings, and cultural appeal. Unlike many popular cities in Mexico, Merida provides a blend between historic elegance and contemporary amenities, making it an perfect place for expats, and those looking to relocate.

As leading Realtors in Merida, Mexico, we understand the complexities of the regional market and can assist you through each phase of the buying or sales process.

What Sets TrustFirst Merida Real Estate Apart?

1. Market Expertise & Data-Driven Insights

Navigating the property landscape demands reliable, up-to-date information. At TrustFirst Merida Real Estate, we leverage market analytics, comparative price studies, and local expertise to provide data-backed real estate advice.

2. Personalized Service from Top Realtors in Merida, Mexico

Each client has individual requirements, and we customize our services accordingly. From identifying prime locations to managing legal paperwork, our expert real estate advisors ensure a hassle-free buying experience.

3. Exclusive Listings & Off-Market Opportunities

Some of the most desirable homes in Merida are not publicly listed. Through our vast network of property owners, developers, and investors, we provide exclusive access to hidden listings.

Best Neighborhoods for Real Estate Investment in Merida

1. Centro Histórico – The Heart of Colonial Merida

  • Filled with stunning colonial mansions.
  • High appreciation rates due to rental income potential.
  • Close to cultural attractions, squares, and restaurants.

2. North Merida (Altabrisa & Temozón)

  • Features modern homes, secured residences, and luxury properties.
  • Near top-rated international schools, hospitals, and shopping centers.

3. Progreso & Chicxulub – Beachfront Properties

  • Ideal for vacation homes and rental investments.
  • Beachfront real estate prices have increased by double digits each year.

Work with the Best Realtors in Merida, Mexico

No matter if you are purchasing, listing, or seeking opportunities in Merida real estate, TrustFirst Merida Real Estate is your go-to advisor. Our group of skilled property experts is dedicated to helping you achieve your real estate ambitions.

📞 Reach out to us today to schedule a complimentary consultation and begin exploring with the leading Real Estate Agents in Merida, Mexico!

Why Mérida is the Best Place to Invest in Property Today

Mérida, the culturally rich capital of Yucatán, has become known as one of Mexico’s most sought-after real estate markets. This colonial gem, rich in heritage, has been attracting buyers from Mexico and abroad. Whether you're considering a second home, Mérida provides a unique combination of affordability, making it a prime destination.

In this article, we’ll dive into the main reasons why Mérida is currently Mexico’s hottest real estate market and why today is the ideal time to buy.

1. Surging Property Values & Market Growth

Mérida’s real estate market has experienced substantial growth over the past ten years. Experts confirm, property values have risen by 8-12% annually, surpassing other major cities in Mexico.

2. Strong Vacation & Long-Term Rental Potential

Mérida’s expanding expat community has driven a high-demand rental market.

3. Low-Cost Housing With High ROI

Even with its growing appeal, Mérida remains a budget-friendly real estate markets in Mexico.

4. Safe, Well-Developed Infrastructure & Quality Living

Mérida consistently ranks as a low-crime destination.

5. Mérida’s Thriving Economy & Expansion

Mérida has evolved into a major economic center within the Yucatán Peninsula.

6. A Blend of Tradition, Modernity & Scenic Attractions

Beyond its booming property market, Mérida boasts an exceptional quality of life.

7. Government Incentives for Buyers

Mexico has made easier the real estate investment process for international buyers.

Final Takeaway: Don’t Miss Out on Mérida’s Real Estate Boom

With its affordable real estate, expanding tourism appeal, and world-class infrastructure, Mérida shines as an unparalleled property market.

🏡 Ready to make a move?

Contact our team at TrustFirst Mérida Real Estate today, and let us help you secure the best investment opportunities in this incredible market! 🚀

Value-based pricing strategies

Pricing is a crucial aspect of any business, as it directly impacts revenue and profitability. When it comes to setting prices, there are various strategies that businesses can employ. One such strategy is value-based pricing.


Value-based pricing is a pricing strategy where prices are set based on the perceived value of a product or service to the customer. This means that the price is not determined by production costs or competitor prices, but rather by how much value the customer places on the product or service.


This strategy is advantageous because it allows businesses to capture more value from customers who are willing to pay a higher price for high-quality products or services. By focusing on the value that customers receive, businesses can justify charging premium prices and increase their profit margins.


Value-based pricing also helps businesses differentiate themselves from competitors. Instead of engaging in price wars, businesses can position themselves as offering superior value and charge accordingly. This not only attracts customers who are willing to pay for quality but also helps build brand loyalty and reputation.


However, implementing value-based pricing requires a deep understanding of customers' needs and preferences. Businesses need to conduct market research to identify what drives value for their target customers and tailor their pricing strategy accordingly. They also need to continuously monitor market dynamics and adjust prices as necessary to ensure they are capturing maximum value.


In conclusion, value-based pricing is a powerful strategy that allows businesses to maximize profits while providing superior value to customers. By focusing on what customers truly care about, businesses can set prices that reflect the true worth of their products or services and create long-term success.

Value-based pricing strategies
Competition-based pricing approaches

Competition-based pricing approaches

Competition-based pricing approaches are a common strategy used by businesses to determine the pricing of their products or services in relation to their competitors. This approach involves analyzing the prices set by other companies in the same industry and adjusting your own prices accordingly.


By closely monitoring your competitors' pricing strategies, you can gain valuable insights into how much customers are willing to pay for similar products or services. This information allows you to set competitive prices that attract customers while still maximizing profitability.


One advantage of competition-based pricing is that it helps businesses stay relevant in a constantly changing market. By adapting your prices to match or beat those of your competitors, you can ensure that your offerings remain attractive to customers.


However, competition-based pricing also has its drawbacks. Relying solely on this approach can lead to price wars with competitors, ultimately eroding profit margins. It's important for businesses to strike a balance between being competitive and maintaining healthy profit margins.


Overall, competition-based pricing approaches can be an effective tool for businesses looking to stay competitive in their industry. By carefully analyzing the prices set by competitors and making strategic adjustments, businesses can attract customers while still achieving their financial goals.

Psychological pricing tactics

Psychological pricing tactics are strategies used by businesses to influence consumer perception and behavior when it comes to pricing. These tactics are based on the idea that consumers make decisions based on emotions, rather than rationality. By utilizing certain pricing techniques, businesses can create a sense of value, urgency, or exclusivity in the minds of consumers.


One common psychological pricing tactic is known as "charm pricing," which involves setting prices just below a round number (e.g. $9.99 instead of $10). This strategy is based on the theory that consumers perceive prices ending in 9 or 99 as being significantly lower than they actually are. As a result, they are more likely to make a purchase because they believe they are getting a good deal.


Another tactic is using "prestige pricing," where businesses set their prices higher to create an image of exclusivity and luxury. This strategy appeals to consumers who equate higher prices with higher quality products or services. By positioning themselves as premium brands, businesses can attract customers who are willing to pay extra for perceived status and prestige.


Furthermore, "anchoring" is another effective psychological pricing tactic that involves presenting a high-priced item first before showing a lower-priced alternative. By anchoring the consumer's expectations with the higher price point, businesses can make the lower-priced option seem like a more attractive deal in comparison.


In conclusion, psychological pricing tactics play a crucial role in influencing consumer behavior and driving sales for businesses. By understanding how these strategies work and implementing them effectively, companies can leverage human psychology to their advantage when it comes to setting prices and maximizing profits.

Psychological pricing tactics
Promotional pricing techniques
Promotional pricing techniques

Promotional pricing techniques are essential strategies that businesses use to attract customers and increase sales. These techniques involve offering discounts, coupons, rebates, and other incentives to encourage consumers to make a purchase. By implementing promotional pricing techniques, businesses can create a sense of urgency and excitement around their products or services.


One common promotional pricing technique is the use of discounts. Businesses may offer percentage discounts on certain items or provide buy-one-get-one-free deals to entice customers to buy more. Another popular technique is the use of coupons, which can be distributed through various channels such as email, social media, or newspapers. Customers can then redeem these coupons for savings on their purchases.


Rebates are another effective promotional pricing technique that involves offering customers money back after they have made a purchase. This incentive encourages customers to buy the product knowing that they will receive some money back in return. Businesses may also run limited-time promotions where prices are temporarily reduced to attract customers who are looking for a good deal.


Overall, promotional pricing techniques play a crucial role in driving sales and increasing customer loyalty. By offering discounts, coupons, rebates, and other incentives, businesses can attract new customers while retaining existing ones. These techniques help create a sense of value for the customer and encourage them to make a purchase. In today's competitive market, it is essential for businesses to utilize promotional pricing techniques effectively to stand out from the competition and drive sales.

 

Real estate is property consisting of land and the buildings on it, along with its natural resources such as growing crops (e.g. timber), minerals or water, and wild animals; immovable property of this nature; an interest vested in this (also) an item of real property, (more generally) buildings or housing in general.[1][2] In terms of law, real relates to land property and is different from personal property, while estate means the "interest" a person has in that land property.[3]

Real estate is different from personal property, which is not permanently attached to the land (or comes with the land), such as vehicles, boats, jewelry, furniture, tools, and the rolling stock of a farm and farm animals.

In the United States, the transfer, owning, or acquisition of real estate can be through business corporations, individuals, nonprofit corporations, fiduciaries, or any legal entity as seen within the law of each U.S. state.[3]

History of real estate

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The natural right of a person to own property as a concept can be seen as having roots in Roman law as well as Greek philosophy.[4] The profession of appraisal can be seen as beginning in England during the 1500s, as agricultural needs required land clearing and land preparation. Textbooks on the subject of surveying began to be written and the term "surveying" was used in England, while the term "appraising" was more used in North America.[5] Natural law which can be seen as "universal law" was discussed among writers of the 15th and 16th century as it pertained to "property theory" and the inter-state relations dealing with foreign investments and the protection of citizens private property abroad. Natural law can be seen as having an influence in Emerich de Vattel's 1758 treatise The Law of Nations which conceptualized the idea of private property.[6]

One of the largest initial real estate deals in history known as the "Louisiana Purchase" happened in 1803 when the Louisiana Purchase Treaty was signed. This treaty paved the way for western expansion and made the U.S. the owners of the "Louisiana Territory" as the land was bought from France for fifteen million dollars, making each acre roughly 4 cents.[7] The oldest real estate brokerage firm was established in 1855 in Chicago, Illinois, and was initially known as "L. D. Olmsted & Co." but is now known as "Baird & Warner".[8] In 1908, the National Association of Realtors was founded in Chicago and in 1916, the name was changed to the National Association of Real Estate Boards and this was also when the term "realtor" was coined to identify real estate professionals.[9]

The stock market crash of 1929 and the Great Depression in the U.S. caused a major drop in real estate worth and prices and ultimately resulted in depreciation of 50% for the four years after 1929.[10] Housing financing in the U.S. was greatly affected by the Banking Act of 1933 and the National Housing Act in 1934 because it allowed for mortgage insurance for home buyers and this system was implemented by the Federal Deposit Insurance as well as the Federal Housing Administration.[11] In 1938, an amendment was made to the National Housing Act and Fannie Mae, a government agency, was established to serve as a secondary market for mortgages and to give lenders more money in order for new homes to be funded.[12]

Title VIII of the Civil Rights Act in the U.S., which is also known as the Fair Housing Act, was put into place in 1968 and dealt with the incorporation of African Americans into neighborhoods as the issues of discrimination were analyzed with the renting, buying, and financing of homes.[13] Internet real estate as a concept began with the first appearance of real estate platforms on the World Wide Web (www) and occurred in 1999.

Residential real estate

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Residential real estate may contain either a single family or multifamily structure that is available for occupation or for non-business purposes.[14]

Residences can be classified by and how they are connected to neighbouring residences and land. Different types of housing tenure can be used for the same physical type. For example, connected residences might be owned by a single entity and leased out, or owned separately with an agreement covering the relationship between units and common areas and concerns.[15]

According to the Congressional Research Service, in 2021, 65% of homes in the U.S. are owned by the occupier.[16]

Single-family detached house in Essex, Connecticut, United States
Townhouses in Victoria, Australia
Major categories
  • Attached / multi-unit dwellings
    • Apartment (American English) or Flat (British English) – An individual unit in a multi-unit building. The boundaries of the apartment are generally defined by a perimeter of locked or lockable doors. Often seen in multi-story apartment buildings.
    • Multi-family house – Often seen in multi-story detached buildings, where each floor is a separate apartment or unit.
    • Terraced house (a.k.a. townhouse or rowhouse) – A number of single or multi-unit buildings in a continuous row with shared walls and no intervening space.
    • Condominium (American English) – A building or complex, similar to apartments, owned by individuals. Common grounds and common areas within the complex are owned and shared jointly. In North America, there are townhouse or rowhouse style condominiums as well. The British equivalent is a block of flats.
    • Housing cooperative (a.k.a. co-op) – A type of multiple ownership in which the residents of a multi-unit housing complex own shares in the cooperative corporation that owns the property, giving each resident the right to occupy a specific apartment or unit. Majority of housing in Indian metro cities are of these types.
    • Tenement – A type of building shared by multiple dwellings, typically with flats or apartments on each floor and with shared entrance stairway access found in Britain.
  • Semi-detached dwellings
    • Duplex – Two units with one shared wall.
  • Detached dwellings
  • Portable dwellings

Other categories

The size of havelis and chawls is measured in Gaz (square yards), Quila, Marla, Beegha, and acre.

See List of house types for a complete listing of housing types and layouts, real estate trends for shifts in the market, and house or home for more general information.

Real estate and the environment

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Real estate can be valued or devalued based on the amount of environmental degradation that has occurred. Environmental degradation can cause extreme health and safety risks. There is a growing demand for the use of site assessments (ESAs) when valuing a property for both private and commercial real estate.[17]

Environmental surveying is made possible by environmental surveyors who examine the environmental factors present within the development of real estate as well as the impacts that development and real estate has on the environment.

Green development is a concept that has grown since the 1970s with the environmental movement and the World Commission on Environment and Development. Green development examines social and environmental impacts with real estate and building. There are 3 areas of focus, being the environmental responsiveness, resource efficiency, and the sensitivity of cultural and societal aspects. Examples of Green development are green infrastructure, LEED, conservation development, and sustainability developments.

Real estate in itself has been measured as a contributing factor to the rise in green house gases. According to the International Energy Agency, real estate in 2019 was responsible for 39 percent of total emissions worldwide and 11 percent of those emissions were due to the manufacturing of materials used in buildings.[18]

Development

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Real estate development involves planning and coordinating of housebuilding, real estate construction or renovation projects.[19] Real estate development can be less cyclical than real estate investing.[20]

Investment

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In markets where land and building prices are rising, real estate is often purchased as an investment, whether or not the owner intends to use the property. Often investment properties are rented out, but "flipping" involves quickly reselling a property, sometimes taking advantage of arbitrage or quickly rising value, and sometimes after repairs are made that substantially raise the value of the property. Luxury real estate is sometimes used as a way to store value, especially by wealthy foreigners, without any particular attempt to rent it out. Some luxury units in London and New York City have been used as a way for corrupt foreign government officials and business people from countries without strong rule of law to launder money or to protect it from seizure.[21] Investment in real estate can be categorized by financial risk into core, value-added, and opportunistic.[22]

Professionals

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See also

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References

[edit]
  1. ^ "Real estate": Oxford English Dictionary online: Retrieved September 18, 2011
  2. ^ James Chen (May 2, 2019). "What Is Real Estate?". investopedia.com. Archived from the original on August 18, 2000. Retrieved May 13, 2019.
  3. ^ a b Real Estate. Funk & Wagnalls New World Encyclopedia, 1. 2018.
  4. ^ Alvik, Ivar (2018). "Protection of Private Property in the Early Law of Nations". Journal of the History of International Law. 20 (2): 220. doi:10.1163/15718050-19041026. S2CID 158672172.
  5. ^ Klaasen, R. L. (1976). "Brief History of Real Estate Appraisal and Organizations". Appraisal Journal. 44 (3): 376–381.
  6. ^ Alvik, Ivar (2018). "Protection of Private Property in the Early Law of Nations". Journal of the History of International Law. 20 (2): 218–227. doi:10.1163/15718050-19041026. S2CID 158672172.
  7. ^ "Louisiana Purchase: Primary Documents in American History". Library of Congress Research Guides. Archived from the original on 2022-06-25. Retrieved 2022-05-18.
  8. ^ Richardson, Patricia (June 2, 2003). "Father-son team scores big at home; Nearly 150 years old, family-owned Baird & Warner Inc. is a dominant force in the area's residential real estate industry, and shows no signs of slowing down or selling out". Crain's Chicago Business.
  9. ^ "History of National Association of Realtors". National Association of Realtors. 13 January 2012. Archived from the original on 13 May 2022. Retrieved 18 May 2022.
  10. ^ Nicholas, T.; Scherbina, A. (2013). "Real Estate Prices During the Roaring Twenties and the Great Depression". Real Estate Economics, 41. 2: 280.
  11. ^ Greer, J. L. (2014). "Historic Home Mortgage Redlining in Chicago". Journal of the Illinois State Historical Society. 107 (2): 204–233. doi:10.5406/jillistathistsoc.107.2.0204.
  12. ^ "A Brief History of the Housing Government-Sponsored Enterprises" (PDF). Federal Housing Finance Agency – OIG. Archived (PDF) from the original on 2023-03-08. Retrieved 2022-05-18.
  13. ^ Taylor, K. Y. (2018). "How Real Estate Segregated America". Dissent. 65 (4): 23–24. doi:10.1353/dss.2018.0071. S2CID 149616841.
  14. ^ "Title 16. Conservation; Chapter 1. National Parks, Military Parks, Monuments, and Seashores; Minute Man National Historical Park". US Legal. Archived from the original on 2017-07-08. Retrieved 2015-10-04.
  15. ^ Kimberley Amadeo (March 28, 2019). "Real Estate, What It Is and How It Works". thebalance.com. Archived from the original on May 13, 2019. Retrieved May 13, 2019.
  16. ^ "Introduction to U.S. Economy: Housing Market" (PDF). Congressional Research Service. Archived from the original on 2022-07-29. Retrieved 2022-05-18.cite web: CS1 maint: bot: original URL status unknown (link)
  17. ^ Cutting, Robert H.; Calhoun, Lawrence B.; Hall, Jack C. (2012). "'Location, Location, Location' Should Be 'Environment, Environment, Environment': A Market-Based Tool to Simplify Environmental Considerations in Residential Real Estate". Golden Gate University Environmental Law Journal.
  18. ^ "Global status report for buildings and construction". International Energy Agency. 2019.
  19. ^ Frej, Anne B; Peiser, Richard B. (2003). Professional Real Estate Development: The ULI Guide to the Business (2 ed.). Urban Land Institute. p. 3. ISBN 0874208947. OCLC 778267123.
  20. ^ Geltner, David, Anil Kumar, and Alex M. Van de Minne. "Riskiness of real estate development: A perspective from urban economics and option value theory." Real Estate Economics 48.2 (2020): 406–445.
  21. ^ "Why Manhattan's Skyscrapers Are Empty". The Atlantic. 16 Jan 2020. Archived from the original on 13 April 2021. Retrieved 13 April 2021.
  22. ^ Garay, Urbi, Investment Styles, Portfolio Allocation, and Real Estate Derivatives (2016). Garay, U. “Investment Styles, Portfolio Allocation, and Real Estate Derivatives.” In Kazemi, H.; Black, K.; and D. Chambers (Editors), Alternative Investments: CAIA Level II, Chapter 16, Wiley Finance, 3rd Edition, 2016, pp. 401–421.
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Mérida Cathedral
The Mérida Cathedral
Religion
Affiliation Roman Catholic
Status Preserved
Location
Location Mérida, Yucatán, Mexico.
Geographic coordinates 20°58′1.64″N 89°37′21.32″W / 20.9671222°N 89.6225889°W / 20.9671222; -89.6225889
Architecture
Architect(s) Juan Miguel de Agüero
Type Cathedral
Groundbreaking 1562
Completed 1598[1]
Materials Stone
Coat of Arms
Statue of St. Paul in a niche

The Mérida Cathedral in Mérida, Yucatán, Mexico, is one of the oldest cathedrals in the Americas.[1][2]

History

[edit]

Construction of the cathedral of Mérida began in 1561, and it was completed in 1598. It was the second cathedral to be completed in the Americas (the Cathedral of Santo Domingo, completed in 1550, was the first). It is a unique monument with clear antecedents in Andalusia. The seat of the bishopric of Yucatán, the cathedral was built on the site of Mayan ruins T'ho.[1][3][4]

The bishopric of Yucatán had an uncertain start. The Yucatán peninsula was explored by Francisco Hernandez de Córdoba and Juan de Grijalva on behalf of Diego Velazquez de Cuellar, the adelantado of Cuba, in 1517 and 1518.[5] The creation of a diocese in the recently discovered country was urged by Velazquez, who presumed to have jurisdiction over the region and hoped to colonize it. An episcopal see known as "Carolense" was indeed created by Pope Leo X in 1519 (later renamed "Our Lady of Remedies" by Clement VII). But said diocese was not implemented in the territory of Yucatán but in that of Tlaxcala instead and later on was moved to Puebla. It cannot therefore be considered the predecessor of the diocese of Yucatán.

The diocese of Yucatán proper, named "Yucatan and Cozumel," was created by Pius IV in 1561. St. Ildephonsus of Toledo was invoked as the patron.[6] Two prelates for the new see were nominated in succession by the Spanish Crown but neither could be consecrated for entirely accidental reasons. A third candidate, fray Francisco Toral, was eventually consecrated and took possession on August 14, 1562. He was the first of a long line of bishops, later archbishops, of Yucatán.

The system of vaulting used throughout the building was based on the ideas of Andres de Vandelvira, first applied to the building of the cathedral of Jaen. Indeed, there is every possibility that Vandelvira's schemes were brought to the Mérida project by the first bishop of Yucatán, fray Francisco Toral, who hailed from Ubeda, a town in the Jaen province.[7]

References to the cathedral can be found in the Books of Chilam Balam.[5][8]

Construction

[edit]

Land had been set aside for the cathedral at Mérida, the place recycled by the Spanish under Francisco de Montejo as the capital of the new colony.[6] The colonial city was set amidst the ruins of the Maya settlement of Ichcansiho (T'ho for short), and work for the church was begun shortly after Toral's arrival.[6] The church was to be built on the eastern side on the main town square, where a temporary building with a roof of palms was erected. It was not until 1562 that construction of the cathedral began. Labor for this construction came from Mayans, some of who still practiced their own religion.[2][3] Laborers used stones from the Mayan temple of Yajam Cumu to build the cathedral.[6][9] Two known Mayan workers were Francisco Pool, and Diego Can.[9] Although architect Juan Miguel de Agüero completed the cathedral, it was Don Pedro de Aulestia who led the initial construction.[9]

Coat of Arms

[edit]

The coat of arms on the cathedral facade was originally designed to reflect the Spanish royal coat of arms.[9] The original royal coat consisted of four sections containing symbols of gold castles and crowned lions. At the very top of the coat was a representation of the royal crown of Spain. After Mexico's independence, the shield was partially destroyed due to anti-Spanish sentiment. The central piece of the shield containing the castles and lions were removed using a pickaxes and chisels. In 1824, the empty shield was filled with a Mexican eagle wearing the imperial crown of Iturbide.[10][9] After the redesign of the shield, a second wave of anti-Spanish sentiment led to the entire coat of arms being buried beneath a slab on cement. The cement was later removed to reveal the coat of arms as can be seen today.

St. Peter and St. Paul

[edit]

On the cathedral facade there are statues of St. Peter and St. Paul. The statue of St. Paul is distinguished by the sword and the book he is holding. St. Peter is depicted holding the keys to the Church.[9]

References

[edit]
  1. ^ a b c Rasmussen, Christian (October 1998). "Yucatán's church of all ages". Americas. Retrieved 2009-01-03.
  2. ^ a b Andrews, Anthony (1981). "Historical Archaeology in Yucatán: A Preliminary Framework". Historical Archaeology. 15 (1): 1–18. JSTOR 25615385.
  3. ^ a b Low, Setha (1995). "Architecture and the Spanish American Plaza in Mesoamerica and the Caribbean". American Anthropologist. 97 (4): 748–762. doi:10.1525/aa.1995.97.4.02a00160. JSTOR 682595.
  4. ^ Restall, Matthew (1997). The Maya World: Yucatec Culture and Society 1550-1850. Stanford, CA: Stanford University Press. p. 2. ISBN 978-0-8047-3658-9.
  5. ^ a b Clendinnen, Inga (2003). Ambivalent Conquests. United States of America: Cambridge University Press. pp. 5. ISBN 978-0521820318.
  6. ^ a b c d Galindo Trejo, Jesús (2013). "La Traza Urbana de Ciudades Coloniales en México:¿Una Herencia Derivada del Calendario Mesoamericano?". Indiana. 30: 45–46 – via Academic Search Complete.
  7. ^ Chuchiak IV, John F. (2005). "In Servitio Dei: Fray Diego de Landa, the Franciscan Order, and the Return of theExtirpattion of Idolatry in the Calonial Diocese of Yucatán, 1573-1579". The Americas. 61 (4): 611–646. doi:10.1353/tam.2005.0063. JSTOR 4490974.
  8. ^ Edmonson, Munro S. (1986). Heaven Born Merida and its Destiny: The Book of Chilam Balam of Chumayel. Austin, Texas: University of Texas Press. pp. 128–129. ISBN 978-0292730274.
  9. ^ a b c d e f Rasmussen, Christian; Howe, Kate; Lara Castro, Pbro. Juan (2001). Cathedral of Merida. Mérida, Yucatán: Compañia Editorial de la Península, S.A de C.V. p. 11.
  10. ^ Schreffler, Michael J. (February 2017). "La Catedral de Mérida: La gran casa de Dios en medio de T'hó". Hispanic American Historical Review. 97 (1): 146–148. doi:10.1215/00182168-3727527. ISSN 0018-2168.
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Driving Directions in Mérida


Driving Directions From Luna Maya to
Driving Directions From CENTRO DE SALUD DZITYÁ to
Driving Directions From Las Adoraditas Francisco de Montejo to
Driving Directions From Alzare Residencial to
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Reviews for TrustFirst - Merida Real Estate


Colin Malone

(5)

While we were looking to make a purchase, we decided not to pull the trigger just yet. When ready, we will definitely be choosing TrustFirst to help us with our merida real estate investment as we were able to see how the agent that was assigned to us goes over and above, in comparison to others we contacted.

Jess

(5)

My mother does not have a google account so I am leaving this for her. You helped her buy a wonderful home in Merida. Thank you so much for your patience and expertise. We both learned a lot about the real estate market down here. It’s so different from back home.

Fito Carvajal

(5)

Very good service. They always answered me quickly. They showed us many houses before we decided.

Fernando Puerto

(5)

We have referred several clients to Trustfirst and have not received any complaints. 👍🏼thank you very much kybor

Dustyn Kerr

(5)

Punctual, good communication. I couldn't have asked for more. Thank you for the wonderful experience, guys.

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Frequently Asked Questions

To ensure that you are paying a fair price for a Merida real estate property, it is recommended to conduct research on comparable properties in the area and consult with a local real estate agent for guidance.